The director and owner of the Deto printing house, Miodrag Ristić, along with Emilia Ristić, introduced their innovative online store, kutijice.com, which has received support from the Global Environment Facility, at the recently held Digitalk conference in Zrenjanin. This innovative idea focuses on reusing excess paper leftover from printing, offering new products through an online sales platform.

The family business Deto exemplifies the entrepreneurial spirit driving innovation in Serbia’s business environment. Their success story with kutijice.com underscores the potential of using digital platforms for sustainable business growth.

With more than 4 million users on the Serbian online market, the conference emphasized that companies need to adapt and progress in the digital sphere. Through lectures, case studies, and panel discussions, participants gained new perspectives and honed essential skills for modern business.